This will be just a quick roundup of last month's goals and metrics. The original post was here. Once again, I think I overreached a little bit and set some unrealistic goals. Since this is a self-critique (which is very important in photography by the way), we need to go through this exercise, so here it is.
Goal #1: Post three times per week during the month. You should see new posts every Monday, Wednesday and Friday. In order to be successful in this goal, on Saturday or Sunday of every week, I am going to plan what my posts are going to be about. That way I no longer will be sitting at my computer the night before (and after a long day of work), thinking about what I want to write about.
Assessment: This one I actually came pretty close on. I missed only three days, which is a vast improvement over November. I did a much better job of not only thinking of posts on Saturday and Sunday, but actually writing them. This helps a lot. I just need to make sure when I go to write on the weekend, I know what I am going to write about. That is half the battle.
Goal #2: I think 300 page views for the entire month of December is doable. That would be 10 per day. In order to be successful with this goal, I will need to continue to interact with other blogs and websites to build some community. If you come here from Google + or Facebook, or anywhere really, please drop me a line and tell me where you saw this blog.
Assessment: This is the unrealistic goal. I only had 137 page sessions (which I just noticed is not the same as page views) during the month, and about 40 of those came in just the last three days of the month. In all, I had 220 page views. This just reinforces the idea that blogging is hard, and I have a lot of work to do to build a community. I did get someone checking out my site from a comment I left on David DuChemin's blog, so that was cool.
Goal #3: I will write the Vision and Purpose document for this website. This will be my effort to define my ideal reader (and eventually customer), and put some thought into the kinds of content I want to create. I am going to get some feedback from a couple of friends first, but I do want to be transparent, so I will post it here, probably near the end of the month.
Assessment: I made some pretty good progress on this goal at the beginning of the month, and then my day job took over and I honestly forgot about it. This still needs to be written, along with other exercises from the 31 Days to Build a Better Blog exercise. It is something else to work on here in January.
These last two months have taught me a lot about building this blog and business. But every time I sit down at this keyboard I get a smile on my face and I can honestly say I am having fun. At this stage of the game, I think that is most important. I'll come up with some goals for January, and get them posted soon. In the meantime, if there is something you want to see me write about, please feel free to contact me. See you on Friday...